RevenueAxis Agency · Prepared for Ashkan Mehrabani

Ashkan Homes —
Digital Presence Audit
& Strategic Recommendation

Eight research squads. One operational day. A full-stack teardown across infrastructure, SEO, AI-search, social, reputation, competitive, and performance — plus a homepage redesign, a pitch deck, and a 4-phase roadmap.

Engagement CodeASHK
Report Versionv1.0
Date2026-04-20
Prepared ByRevenueAxis Agency
ConfidentialityFor client review only
The Headline

The gap is the opportunity.

Ashkan holds unusually strong raw positioning — quadrilingual (English, Farsi, German, Swiss German), UBC Sauder, Oakwyn Realty, and a mother-tongue anchor in Metro Vancouver's Persian-speaking community with almost no competitive defense. The digital layer beneath that positioning is broken in ways that make every marketing dollar downstream effectively wasted until it's fixed. That's also why the win is fast: almost every competitor is in the same boat on AI-search infrastructure.

2/231
Pages indexed
Sitemap advertises 231 URLs; Google shows 2. The site is effectively invisible organically.
1/12
AI search queries
Invisible to Claude, ChatGPT, Perplexity, Gemini, AI Overviews, Bing Copilot on every non-branded query.
GBP
Wrong brokerage
Google Business Profile still points at Engel & Völkers and the wrong address.
24
P0 + P1 actions
Sequenced, scoped, ~24–32 hours of engineering work. Outsized ROI per hour.
What's blocking leads today

Three issues, fixable this week.

Each of these is a revenue block, not a polish item. Total effort is under one day of engineering. The GBP fix alone recaptures an estimated 2–6 branded-search prospects per week currently misdirected to a stale listing.

P0 · GBP

Wrong brokerage on Google

Google Business Profile still says Engel & Völkers at 2475 Bellevue Ave in West Vancouver, website ashkanmehrabani.evcanada.com. Should be Oakwyn Realty at 3195 Oak St, ashkanhomes.com. Effort: 1 afternoon + 14-day postcard verification.

P0 · Typo

Surname typed wrong in JSON-LD

Homepage title tag reads “Ashkan Mehabani” — missing an ‘r’. The typo is baked into the structured data Google's entity resolver treats as canonical. Brand-search disambiguation is actively broken. Effort: 5 minutes.

P0 · Indexation

MLS search funnel hidden from Google

/search-listings/ emits <meta name="robots" content="noindex,nofollow">. The entire listings discovery page is invisible to Google by the theme's own instruction. Effort: 10 minutes.

Current state

Six axes, scored against top-quartile peers.

Grades reflect observed state, not effort required. Each axis is backed by a full squad report linked in the Deliverables section below.

F
AI Search / GEO
1/12 branded only; 0/11 non-branded
D
SEO Technical
2 of 231 indexed, search noindex, JSON-LD generic
D
SEO Content
Blog dead since Feb 2020, About 0/10 E-E-A-T
D
Reputation
GBP outdated, unanswered REW negative, 6 missing platforms
C-
Social
Duplicate LinkedIn, ghost FB, zombie Pinterest, 4 unclaimed
C
Infrastructure
WordPress + RealtyBloc lock-in, no CDN, no analytics
What you're getting

Four deliverables.

Open each in-browser, or download the Word + PowerPoint source files for your records. Raw squad research is available below.

Primary A Audit Report

Full Audit Report

15-section strategic audit. Executive summary, scorecard, infrastructure, SEO, AI-search / GEO centerpiece, competitive landscape, social, reputation, action plan, investment recommendation, llms.txt appendix.

Visual M Homepage Mockup

Homepage Redesign

Production-grade responsive mockup. EN ⇄ FA language toggle, IDX search, Persian community section, 6 neighbourhood guides, CASL-compliant contact form. Try it live — toggle the language in the top right.

Pitch P Pitch Deck

Sales Pitch Deck

15 slides. Interactive HTML version with keyboard navigation (← → arrows, O for overview, F for fullscreen), or view the PowerPoint formatting in-browser, or download the source .pptx.

Evidence R Raw Research

Squad Reports & Synthesis

All 8 squad reports plus the expansion findings and gaps-and-opportunities synthesis. Cite-every-URL methodology. Use this if you want to verify any specific finding in the audit report.

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The plan

4 phases. 6 months. Mechanical reasoning per action.

We explain why each signal moves AI-engine behaviour — not just “do X because GEO.” Full mechanical explanations are in the audit report.

Week 1

Immediate Registrations & P0 Fixes

  • GBP reclaim to Oakwyn
  • Title tag + JSON-LD typo fix
  • Remove noindex from /search-listings/
  • Delete duplicate LinkedIn
  • Register on Rate-My-Agent, RankMyAgent, 6 Persian directories
  • Claim @ashkanhomes on TikTok, YouTube, X
  • Respond to REW.ca negative review
Weeks 2–4

Foundation

  • Deploy llms.txt (draft ready)
  • Ship full Schema.org stack: RealEstateAgent + Person + LocalBusiness + FAQPage
  • Rewrite About with quantifiable E-E-A-T
  • 5 unique neighbourhood guides
  • Restore /testimonials/ aggregate
  • GA4 + GTM + consent banner
Months 2–3

Authority

  • Wikidata entity submission
  • 10-URL Farsi content cluster under /fa/
  • 5-touch CASL-compliant review solicitation
  • Blog reactivation with monthly market updates
  • Media pitches to Vancouver Sun, CBC BC, Shahrvand-BC
Months 4–6

Dominance

  • YouTube bilingual neighbourhood tours
  • Instagram Reels 3–5/week
  • Rate-My-Agent / RankMyAgent award pursuit
  • Brand-search-volume ignition tactics
  • Partner network (Persian-community MBs, inspectors, estate planners)
File manifest

Every file, linked.

Open any deliverable in-browser or download the source. Raw squad reports are plain markdown for easy quoting.

Client deliverables
FileWhat it isAction
Audit Report — HTMLFull 15-section audit, optimized for reading in-browserRead
Audit Report — Word viewThe same report in Word formatting, via Microsoft Office OnlineRead
RevenueAxis_ASHK_AuditReport_v1_0_2026-04-20.docxWord document source fileDownload
Homepage Mockup — HTMLResponsive homepage redesign with EN/FA toggleOpen
Pitch Deck — HTMLInteractive 15-slide deck with keyboard navigationRead
Pitch Deck — PowerPoint viewThe same deck in PowerPoint formatting, via Microsoft Office OnlineRead
RevenueAxis_ASHK_PitchDeck_v1_0_2026-04-20.pptxPowerPoint source fileDownload
Research evidence
ReportSquadAction
Infrastructure & Tech StackSquad 1 — Hosting, analytics, scripts, CWVView
SEO TechnicalSquad 2 — robots, sitemap, schema, on-pageView
SEO ContentSquad 3 — E-E-A-T, thin content, content gapsView
AI Search / GEOSquad 4 — the strategic centrepieceView
Social ForensicsSquad 5 — cross-platform branding matrixView
Reputation & ReviewsSquad 6 — GBP, REW, Persian directoriesView
Competitive BenchmarkSquad 7 — 8 competitor teardownsView
Performance & AccessibilitySquad 8 — CWV, WCAG 2.1 AAView
Gaps & Opportunities (Synthesis)P0–P5 sequenced roadmapView
Expansion FindingsPost-synthesis pass — 11 additional axesView
QA Report (Devil's Advocate)Final end-to-end verificationView
Engagement ChangelogTimestamped action logView

Ready when you are.

A 45-minute discovery call to walk through this audit together, confirm the priority sequencing, and scope Phase 2. We'll bring a live working doc to the call.